The global luxury market is valued at over $316 Billion* and projected to grow. This program gives you an inside look at this dynamic industry. You’ll hear from experts in the field; investment bankers, management consultants, and business analysts who cover retail, automotive, 5-star hospitality, designer apparel, fine jewelry, and more. You’ll explore the strategies used to finance and grow a premium brand, study the target consumer, and see how these businesses are valued from an investor's perspective. No matter where you are on your academic or career path, this program is a must.

*Source: Fortune Business Insights

Program Dates

Choose the program length that works for you: 2-week sessions and 4-week sessions

Eligibility

For anyone interested in learning about business

Fees

$1495

How You Will Benefit

• Understand the business world through the lens of a luxury company (finance, investing, marketing, and operations)  
• Gain insights from leaders in the field who share their experience and perspectives
• Know what it takes to succeed: the career paths, skills, and strategies required to work in the field or launch a luxury brand
• Be able to identify the major shifts that are impacting the sector, such as e-commerce, social media, globalization, automation, and sustainability
• Understand how strategic consultants advise luxury clients on their business performance and market value
• Enjoy flexible learning: online lessons are delivered by dynamic videos so you can tune in whenever your schedule allows
• Earn a certificate of participation from Columbia Business School

Final Project

• Develop a strategic plan for a luxury brand of your choice including a long-term vision and key strategic pillars
• Use what you’ve learned throughout the program such as: brand history, evolution, financing, customer targets, competitors, and marketing strategy
• Address any disruptive forces that have the potential to impact your vision 

Mentoring

• Access to a mentor who provides support and answers questions to deepen your learning
• Encouragement and direction on all assignments
• Inspiration and motivation to help you succeed
• Brainstorming and ideation help as you prepare for your final  project

Flexible Learning

• 100 percent online; works with your schedule
• 20 to 25 hours of instruction and program work, including engaging multimedia, simulations, and curated assignments for which you will receive guidance and support
• Access to a mentor who will guide your progress and help brainstorm ideas

Jessie

Faculty at top Fashion Institution. Textile Artist researching, writing about, curating, making, and teaching textile art. Recent bodies of work include “Woven Drawings” and “Thread Sketches".

Mariza

MA, Fashion Studies, Parsons School of Design. Researcher and communicator with a global perspective in fashion, emerging technologies, and material innovation. Executive Committee Officer and Communications Representative at the Association of Dress Historians, London.

Alexandra

MBA, Luxury Digital Marketing and Brand Management, Columbia Business School. Worked for Hermes, Harry Winston, and Armani Beauty, and served as one of the co-presidents for the Retail & Luxury Goods Club at CBS.

How To Apply

It’s easy. No transcripts or letters of recommendation are required. Our application asks you to provide the following:

• Your basic contact information
• Why you wish to take this program, and a bit of your story, through writing, video, photos — any media you prefer.

Begin the guided process. It should take only a few minutes to answer the questions.